Sebastian Duval
Luxury Editor
Sebastian Duval serves as the Luxury Editor at The Prestige Edit, where he curates insights into premium brands, exclusive travel, and haute horlogerie. Through in-depth analysis of luxury market trends and consumer behavior, he provides readers with a sophisticated perspective on high-end living and premium services. His editorial approach focuses on decoding the craftsmanship and branding behind the world's most exclusive experiences and goods.
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Latest Articles

Certain home upgrades actually decrease your property value
A homeowner spent thousands on a plush white 'cloud' couch, believing it would elevate their living room's appeal.
Aug 12, 2026 · 3 min read

What Are Recyclable Luxury Packaging Solutions for Premium Brands?
Burberry, a brand synonymous with high-end fashion, quietly eliminated all plastic from its customer packaging by 2025, years ahead of schedule, according to Smurfit WestRock .
Aug 11, 2026 · 5 min read

Top 5 Interior Design Mistakes That Can Cost Luxury Homes $250K+
Correcting interior design mistakes in a luxury home can cost anywhere from $25,000 to over $250,000, often due to seemingly minor missteps, according to Shusterdesign .
Aug 11, 2026 · 6 min read

Why Gen Z is ditching logos for values in luxury
In the US, a surprising 41% of Gen Z has acquired a mechanical luxury watch, demonstrating a unique approach to high-value purchases.
Aug 11, 2026 · 4 min read

What Are Emerging Premium Brands Challenging Luxury Houses?
In 2026, a new furniture brand named Flaer will debut at Milan Design Week, showcasing pieces crafted from fully traceable European materials and produced in a zero-waste facility in the UAE.
Aug 10, 2026 · 4 min read

Sustainable Luxury Homes Blend Resilience, Smart Tech, and Opulence
In the face of intensifying climate threats, ultra-luxury homes are now being built with elevated foundations, reinforced structural systems, and impact-resistant glazing, transforming them into fortr
Aug 10, 2026 · 5 min read

Luxury Buyers Flocking to Mainstream SUVs, Redefining Premium in 2026
A surprising number of affluent car buyers now choose a Honda Pilot or Kia Telluride over a Mercedes-Benz GLE or BMW X5.
Aug 8, 2026 · 3 min read

Top 5 Luxury Luggage Brands Compared for Durability and Style
After nearly a decade of researching and testing hundreds of bags, Wirecutter identified the Travelpro Platinum Elite Medium Check-In Spinner as the best suitcase for most checked bags, challenging th
Aug 7, 2026 · 5 min read

Elite privacy in the digital age redefines seclusion, leaving most behind.
White-glove privacy firms now offer services that can make a billionaire's digital footprint virtually disappear, from scrubbing online mentions to creating untraceable digital identities.
Aug 7, 2026 · 3 min read

What is Brand Storytelling for Premium Brands and Why Does It Matter?
In 2025, Super Bowl ads registered a Creative Effectiveness score of 6.
Aug 6, 2026 · 7 min read

What is Bespoke Fragrance Craftsmanship and Personalization in Luxury Perfumery?
At Guerlain, a bespoke fragrance experience culminates in bottles adorned with hand-painted initials and colored stripes, transforming a perfume into a personal work of art.
Aug 5, 2026 · 3 min read

Chanel's first-half revenue jumps 16% amid strong demand
Chanel's comparable revenue surged 16% in the first half of 2026, significantly outpacing luxury giants like LVMH.
Aug 5, 2026 · 5 min read

Reliance Brands Partners With SKIMS For India Launch
Kim Kardashian's billion-dollar shapewear and lifestyle brand, SKIMS, is now setting its sights on India, with initial standalone stores slated for Delhi and Mumbai.
Aug 5, 2026 · 6 min read

What is Micro LED Technology and Its Impact on Luxury Living?
Imagine a transparent display embedded seamlessly into your living room glass, offering vibrant visuals without a visible screen.
Aug 4, 2026 · 3 min read

BYD Denza Prepares India Entry with D9 Luxury MPV Launch
BYD is preparing to launch its luxury Denza D9 executive MPV in India with an expected price tag of ₹90 lakh, aiming directly at the segment currently dominated by the Toyota Vellfire.
Aug 4, 2026 · 3 min read

Q-commerce's Social Media Surge Reshapes India's Premium Beauty Scene
In India, quick commerce platforms now command nearly $1 billion in annual beauty sales.
Aug 4, 2026 · 3 min read

What is the impact of luxury brand acquisition on heritage craftsmanship?
Moreau Paris, a name synonymous with Parisian luxury since 1882, now generates roughly 80 percent of its over 10 million euro annual sales outside of Europe.
Aug 3, 2026 · 3 min read

Reports Detail Audi Q9 SUV, Poised to Shift Luxury Market
The 2027 Audi Q9, a three-row SUV engineered specifically for U.
Aug 3, 2026 · 4 min read

What Are Bespoke Luxury Leather Goods vs. Mass Produced Value?
A single Hermès Birkin bag, handcrafted over 48 hours by one artisan, can resell for more than its original price decades later—a rare appreciation.
Aug 2, 2026 · 3 min read

How Do Luxury Brands Use Heritage to Build Loyalty?
In the first quarter of 2024, Hermès reported double-digit revenue growth across all geographical areas, demonstrating its unwavering commitment to French production and global storytelling.
Aug 2, 2026 · 5 min read