All Stories
Jacob Elordi Embodies New Era of Male Celebrity Endorsements
Jacob Elordi, a prominent figure in entertainment, has been announced as Chanel Beauty's latest ambassador for Bleu De Chanel, solidifying his status as a dual-brand luxury powerhouse.
Star Awards 2026 red carpet dazzles with luxury watches and jewelry
At the Star Awards 2026, Kate Hudson graced the red carpet wearing a Garatti diamond parure valued at an astonishing $35 million, while Kylie Jenner sported over 200 carats of diamonds by Lorraine Sch
Patek Philippe's New Celestial and Luxury Watch Trends
Patek Philippe's new 6105G Celestial, an astronomical grand complication displaying the night sky and moon phases, debuted at Watches and Wonders 2026 with a price tag of CHF 350,000, according to Mon
Patek Philippe Unveils Rare Handcrafts 2026 Exhibition in Geneva
Patek Philippe presents its Rare Handcrafts 2026 Exhibition in Geneva, featuring 65 unique timepieces that highlight the brand's dedication to preserving high-art crafts. This annual event offers a rare glimpse into masterfully decorated watches and clocks.
TAG Heuer Opens First Franchise Boutique in India at DLF Mall
Swiss luxury watchmaker TAG Heuer has launched its first franchise boutique in India, marking a pivotal moment in its South Asian expansion. This strategic move aims to engage with India's rapidly growing luxury consumer base.
BLXCKSTONE Debuts Agave Cielo Luxury Craft Tequila House
BLXCKSTONE has launched Agave Cielo, a new luxury craft tequila house from Zapopan, Jalisco, emphasizing artisanal production and collector-level design. The brand offers handcrafted Silver, Reposado, and Extra Aged Añejo expressions, distinguished by local hand-laid chaquira beadwork on its bottles.
Your Ultimate Guide to Finding a Premium Women's Hoodie (And Why We Picked Sierra Hotel Hoodies)
Discover how to choose a premium women's hoodie that blends comfort and style, focusing on fabric, sustainable practices, and versatility. Sierra Hotel Hoodies exemplifies these qualities with its sustainable cotton, refined designs, and American-made production.
Paradisus Cancun Reopens After $50 Million Renovation
Paradisus Cancun has officially reopened its doors following a comprehensive $50 million renovation, unveiling a transformed luxury experience. The extensive project redefines the resort's all-inclusive offering, aiming to set a new regional benchmark for luxury.
Wyndham Hotels Mexico Expansion Surpasses 100 Properties
Wyndham Hotels & Resorts has surpassed 100 properties in Mexico, nearly doubling its footprint in five years and signaling strong confidence in the region's booming luxury and leisure travel markets.
WWD and CFDA Dinner Discusses AI in Luxury Fashion
At a private dinner marking the end of New York Fashion Week, WWD and the CFDA hosted a conversation on the burgeoning role of artificial intelligence in the luxury sector.
Malaysia's Swiss Watch Receives Royal Warrant from Sultan of Selangor
Swiss Watch, a prominent Malaysian luxury retailer, has been granted a prestigious Royal Warrant by the Sultan of Selangor, formally recognizing its two-decade legacy of exceptional quality and service in fine watches and jewelry.
Louis Vuitton Watering Can Bag Ignites Online Debate Over Luxury
Louis Vuitton has launched a men's handbag shaped like a watering can, igniting an online debate about luxury, utility, and artistic expression. Priced over US$5,000, this unconventional accessory challenges traditional notions of high fashion.
Global Luxury Trends for April 2026 Reveal Nostalgia, Quiet Fashion
An analysis of global luxury trends for April 2026 highlights a dynamic interplay between cultural nostalgia and experiential consumption. Consumers are increasingly prioritizing authenticity, understated aesthetics, and unique, personalized experiences.
Swiss Watch Awarded Prestigious Royal Warrant in Malaysia
Leading Malaysian luxury retailer Swiss Watch has been appointed as a purveyor of fine watches and jewelry, receiving a prestigious Royal Warrant. This honor signifies a formal seal of approval, elevating the brand's stature and commitment to excellence.
Luxury Hotels Launch Superyacht Travel Experiences on the High Seas
The horizon of luxury travel is expanding. Esteemed hotel and automotive brands are now setting sail, launching exclusive superyacht experiences that redefine opulence on the open water.
Louis Vuitton Leverages Immersive Pop-Up Experiences in Menswear Strategy
Louis Vuitton's Soho pop-up signals a broader strategic pivot within the luxury sector toward ephemeral, high-impact consumer engagements designed to captivate a new generation.
Maldives to Host World Travel Awards Indian Ocean Gala Ceremony in 2026
The Maldives is set to host the prestigious World Travel Awards Indian Ocean Gala Ceremony on September 27, 2026, coinciding with World Tourism Day. This significant event will highlight the archipelago's unparalleled luxury, natural splendor, and commitment to sustainable tourism.
Lisa Tharp Design Releases Guide on Modern Luxury Interior Philosophy
Boston-based Lisa Tharp Design has released a comprehensive guide, codifying its modern residential interior design philosophy and signaling a shift toward greater intellectual transparency in the luxury market.
April Luxury Travel Trends Reveal Immersive Experiences and Destinations
April's luxury travel trends highlight a shift towards personalized, experience-led journeys with a focus on cultural immersion and emotional connection. This evolution is reshaping the market, driving demand for curated itineraries and sustainable destinations.
Fairmont Launches Special Happens Experiences with Luxury Adventures
Fairmont Hotels & Resorts has launched six new 'Special Happens Experiences,' a series of unique, curated global adventures designed for the luxury traveler. These offerings signal a significant investment into experiential travel, providing exclusive, narrative-driven activities.
Luxury Interior Design Shifts From Minimalist Toward Vibrant Maximalism
Luxury interior design is undergoing a significant shift, moving away from austere minimalism towards a more vibrant and personalized maximalist aesthetic. A new collaboration between Kelly Wearstler and H&M Home exemplifies this exciting trend.
Marriott International Announces New Luxury Hotels in Greece Expansion
Marriott International has unveiled a significant expansion in Greece, signing deals for nine new luxury hotels that will introduce new brands and add nearly 1,000 rooms to the Mediterranean destination.
New Luxury Resort in Saint Lucia Debuts Beachfront Suites and Private Butlers
Saint Lucia is set to elevate its luxury hospitality with the opening of Sapphire Sands Villas, featuring beachfront suites and private butlers. This new development, alongside Windjammer Landing's La Belle Hélène estate, promises unparalleled privacy and bespoke services for discerning travelers.
Marriott Enters Luxury Wellness With Italian Brand Lefay Joint Venture
Marriott International has formed a joint venture with Italian luxury wellness brand Lefay, establishing its first portfolio brand dedicated exclusively to health and wellness-focused travel experiences. This strategic alliance marks a significant move to capitalize on the rapidly expanding luxury wellness sector.