India

6 articles

Expansive central atrium of a 44,000 sq ft luxury residence in Kerala, India, featuring a soaring height, grand staircase, and natural light from a large skylight.
Luxury Fashion

Southern India's new 44000 sq ft residence boasts massive central atrium

In Kerala, India, a newly unveiled 44,000 square foot residence, centered around a soaring atrium with an operable skylight, redefines the scale of private luxury in the subcontinent.

Victoria Laurent·June 12, 2026
High-net-worth individuals in India thoughtfully considering luxury purchases, reflecting a shift in consumer behavior and market dynamics.
Watches & Jewelry

Luxury spending shifts among high-net-worth individuals

Gucci India's revenue plummeted 17% to ₹265.

Henry Caldwell·April 25, 2026
A modern luxury car parked on a vibrant city street at dusk, with young professionals in the background, symbolizing the shift in luxury car markets.
Premium Brands

Luxury car brands shift focus to emerging markets

In China, the average age of a Rolls-Royce buyer is a surprising 39, dramatically younger than the global average of 55, signaling a seismic shift in who defines luxury.

Sebastian Duval·April 10, 2026
Elegant interior of the new TAG Heuer franchise boutique in DLF Mall of India, Noida, showcasing luxury watches and sophisticated design, with customers browsing.
Watches & Jewelry

TAG Heuer Opens First Franchise Boutique in India at DLF Mall

Swiss luxury watchmaker TAG Heuer has launched its first franchise boutique in India, marking a pivotal moment in its South Asian expansion. This strategic move aims to engage with India's rapidly growing luxury consumer base.

Henry Caldwell·April 9, 2026
A discerning Indian luxury shopper contemplating a switch from a traditional designer handbag to a unique artisanal piece in a high-end boutique, symbolizing evolving consumer preferences.
Premium Brands

The Shifting Allegiance: Why Indian Luxury Shoppers Are Switching Brands

Indian luxury shoppers are increasingly abandoning traditional brand loyalties, with 73% switching brands in the last five years. This seismic shift is driven by a desire for personal recognition, unique experiences, and a rejection of perceived corporatism.

Sebastian Duval·March 30, 2026
Diverse Indian luxury shoppers in a high-end retail environment, showcasing brand bags from various labels, reflecting the significant shift in consumer loyalty and preference.
Premium Brands

Indian Luxury Market Sees 73% Brand Switching, Report Reveals

A new report reveals a significant loyalty crisis in India's luxury market, with 73% of shoppers switching brands in the last five years. This shift challenges heritage brands to adapt to evolving consumer expectations.

Sebastian Duval·March 30, 2026