Loro Piana

2 articles

An elegant, dimly lit room showcasing a luxurious cashmere scarf, symbolizing the quiet luxury aesthetic and serene wealth.

Quiet luxury's enduring rise amid market shifts

In a year where the personal luxury goods market saw its first contraction in 15 years, brands like Brunello Cucinelli and Loro Piana quietly achieved double-digit growth, according to Social Life Mag

Charles Pembroke·June 10, 2026

A pair of Loro Piana Open Walks Chukka boots with white soles displayed elegantly in a luxury boutique, symbolizing quiet luxury.

Luxury Fashion

The Rise of Quiet Luxury Fashion: Why Consumers Crave Understated Elegance

In December 2023, a Turin court ruled to protect the white sole on Italian quiet luxury brand Loro Piana’s Open Walks Chukka boots.

Victoria Laurent·May 7, 2026